FREE 5-DAY EMAIL SERIES
The Business Book Starter Kit
Want to write a business book but not sure where to begin? Stop guessing and get the 5 key steps to start the right way – from a nonfiction book coach and publishing strategist.
Thank You!
Thanks for signing up for the Business Book Starter Kit! Check your email inbox to confirm your subscription and receive the series shortly.
Want 1:1 support instead?
Are you ready to write a book that grows your brand – but feel overwhelmed with where to start?
A well-written book is an incredible way to grow your business as an entrepreneur.
Whether you want to:
✨ Bring in more aligned clients by sharing your mission with readers who jump at the chance to work with you
✨ Attract more speaking engagements and opportunities where you can command higher prices
✨ Stand out from the online “gurus” because you have the credibility of being a published author.
All of this is possible for you.
But if becoming a published author is so transformative, why doesn’t everyone have a business book?
Because starting (and finishing) a book project is overwhelming to do alone.
There are probably lots of questions swirling your mind, like:
What are my publishing options and which should I choose?
How do I pick a topic that will grow my business in the ways I want it to?
What does a book outline look like, and what are my first writing steps?
It all feels so overwhelming that you get stuck before you start. So your book is living in a messy Google doc you haven’t opened for months. 🫠
Trust me, you’re not alone.
These are the same challenges that come up time and time again with my book-coaching clients when we start working together on their book.
That’s why I packaged together the answers to these challenges to help you kickstart the process of writing your brand-building book.
After this email series, you’ll know how to:
Determine your publishing path (and what steps to take based on it)
Clarify a book topic that supports your growth goals
Create a strategic book map before you ever write a chapter
Start (or keep) building your reader audience before publication
These are the essential decisions to make before you ever start writing your book.
This will save you time and energy and make the writing process simpler – because you’re starting from a plan instead of a blank page.
Ready?
Nice to meet you!I’m Allegra – a nonfiction book coach for entrepreneurs like you.
I’ve helped coaches, consultants and corporate thought leaders turn their ideas into business books that elevate their credibility, attract clients, and open new opportunities.
Before becoming a certified book coach, I wrote books myself as a business book ghostwriter. So I know exactly what it’s like to be in your shoes: feeling overwhelmed by the blank page.
A book project feels huge, complex, and hard to know where to begin.
→ The way to make it manageable is to break it down into clear, strategic steps. This ensures two key things:
• You actually finish your book (something only about 3% of people do)
• The book you write supports your business in the ways you want it to
This email series walks you through how to break down the process of writing a book, and exactly what steps to take first.
You’ll come away finally feeling confident on the steps to take to write (or pitch) your book.
-
![]()
"I finally feel confident to start writing my book"
Before working with Allegra, I knew I wanted to write a book to go along with my keynote talks – but I was struggling with where to start. Her process was super helpful in helping me lay out my ideas in a logical order thanks to the detailed outline we created together. I really appreciate the wisdom and great ideas that Allegra brought to the process.”
★ ★ ★ ★ ★ - Lisa Wargofchik, High Performance Coach and Keynote Speaker
-
![A woman with dark wavy hair wearing a white blouse is writing in a notebook with a black pen at a wooden desk.]()
"The biggest time saver and confidence booster!"
Allegra is thoughtful, precise, and takes a fully personalized approach to her clients' work and goals. I felt truly heard in my book and professional vision, and I knew I could count on Allegra to think of creative strategy that felt customized to my work! She's the real deal!
★ ★ ★ ★ ★ - Janel Abrahami, Founder of Going Places Media
-
![A middle-aged man with dark hair and a light smile wearing a grey blazer and white shirt, standing in front of a modern glass building.]()
“Our book is beyond expectations”
Allegra is a creative professional with fantastic listening skills and a very structured approach to developing a book. She helped us capture our ideas and translate them into a simple, forward–thinking language. The framing of [our big idea] is beyond what we had initially hoped for.
★ ★ ★ ★ ★ - Pasquale Frega, President of Phillip Morris International
Want 1:1 Support Instead?
Book a clarity session to talk through your book idea, publishing strategy, and how to use your book to support your goals. You’ll come away crystal-clear on your next steps and whether we’re the right fit to work together to bring your book to life.